Artikelen door anouk

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CX technology is not the problem. Leadership is.

If there’s one topic that consistently makes CX leaders sigh, hesitate or quietly roll their eyes, it’s technology.  Another tool. Another dashboard. Another promise that this time it will all work.  And yet, technology keeps showing up in board conversations, budget discussions and strategy decks. Especially now, with AI, predictive analytics and data suddenly back […]